I’ve just returned from the Finovate spring session in northern California. What did I see? Quite a few single occupant automobiles in the HOV lane on Highway 101. Finovate, for the uninitiated, is a grueling two-day slog through 60-some-odd seven-minute demonstrations by FinTech innovators, many of them very early stage companies. A general observation Too many FinTech startups give UX short shrift. Good design springs from a deep understanding of the needs of your clients and a relentless focus on …
